Design that listens, feels, connects.

I’m Yas!

I’m a designer from the north with 5+ years making bold, inclusive, story-led work – for theatres, festival, charities, wellbeing brands and founders with a good idea and no clue where to start.

By day, I run community and content for a global design school: Shillington Education.

The rest of the time, I’m here helping brands find their thing. I listen more than I talk, I sweat the details so you don’t have to and I genuinely love this job!

Yellow smiley face shaped cookie with a smiling expression and an attached handle.
A photo booth strip with three black-and-white pictures of a young woman making different playful expressions and gestures, including smiling, resting her chin on her hands, and making peace signs.
A collection of gold star-shaped stickers scattered on a colorful abstract background with red, pink, purple, and green streaks.

  • Starting something new? I'll take your idea from "it's sort of like..." to a brand you're proud to launch — logo, colours, voice, launch content, the lot.

  • Putting yourself out there is scary. Pitch decks, brand guidelines, presentations — part of my job is making sure your ideas land clearly, confidently, and still sounding like you.

  • Already up and running? Let's tighten things up — a brand refresh, social templates, a monthly retainer — so everything you put out feels like it came from the same place.

I can Help

Got an idea brewing?

Let's chat →